Case Studies

Beechmore Books

The Fortia Group Advises UK-Based eCommerce Brand Beechmore Books On An Exit To A Strategic Private Buyer

What We Did

With a keen interest in entrepreneurism, Steven Harris launched Beechmore Books, a premium vegan leather-bound notebook brand while working at Amazon HQ in 2018. Due to consistent year-on-year growth, Mr. Harris left Amazon to focus on Beechmore Books in 2019 while launching his own Amazon Agency, Sitruna. Steven continued to add products to his luxury notebook brand earning an Amazon Best Seller badge in 2020. Concurrently, his agency grew to a 25-person team servicing +70 brands.

Looking to focus on his agency and launch new projects, Steven decided to pursue an exit in 2021. “I spoke with multiple brokers but decided I needed an M&A advisor to get the best deal. I partnered with Fortia because of their knowledge of the market and transparency – and their level of support was unparalleled. I would highly recommend their service.” Beechmore Books successfully closed with a private acquiror in November 2022. Steven Harris was delighted with the outcome.

"The Fortia Group's experience was instrumental in getting this deal over the line. Their experience and constant support ensured I received the best possible deal."

Steven Harris
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